jump to navigation

Blogging drives internet growth April 11, 2006

Blogging drives Internet growth

Washington Post reports that Blogging, Social Networking and Local Search are responsible for highest growth rates on the internet while overall growth is slowing down. According to the latest data provided by market research firm comScore Media Metrix, Google’s blogging service Blogger.com increased its user base by 528 percent in one year or from 2.5 million to15.6 million unique visitors. While overall internet growth went down to 4%, social websites that demand and offer more interaction with the user seem to be the new drivers of internet growth. According to Gary Arlen, a research analyst and president of Arlen Communications Inc., blogging finally fulfils the original promise about participation of the user: "This medium empowers users in such a way that they can do what they want and be heard."

Comments»

1. Easton Ellsworth - April 13, 2006

The rise in popularity of blogging is spurring growth in many areas of the Web, but Web growth in turn is fueling the explosion in the blog population. That Blogger statistic staggers me - over 13 million visitors’ difference in just one year.